Paris has always been the fashion capital, but London is the place to go for menswear. One thing that is certain is that men from London are the living image of elegance and good manners. Their excellent behaviour in public always comes along with being impeccably dressed.
And if we are talking about cosmopolitan cities, London is among the top locations, with some of the most famous luxury shops in the world, and smaller discount stores. That’s why choosing this metropolis as a place to update your wardrobe is a decision you definitely won’t regret.
Before buying, assess yourself and make a list
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With the support of an expert opinion ready, remember what your main needs are. Make a list of what you want to buy; for this it’s good to define what it is you really want to do: change your look, or simply update your closet.
Once you’ve clarified this, you should make a list based around your priorities; this will help stop you buying things that will end up gathering dust.
Clean out your wardrobe
To make the best list you can, you should start by checking the clothes you already have, and ask your assessing friend to help you. Make two or three piles according to your needs: one to throw away, one to donate and a third to sell, if you want to.
Once you’ve cleared some space, you’ll know what you really have and what you need. Remember, unless you want to end up with a load of clothes you’ll never wear, you should stick to the list you make.
Go out and observe trends
Window displays are a great way to see what it is we like, but mannequins never really show you the trends from the streets. Going out to bars, shopping centres or parks and seeing real people wearing real clothes is an excellent way to study what could look best on you or what style fits your taste best.
Going on these outings can help you meet people whose styles match the one you’re looking for, and you can ask them to tell you where they buy their clothes; this could also break the ice and start interesting new friendships.
Now that you know what you want and you have real references for the styles you like, it’s time to go shopping. Get a budget ready alongside your list, to avoid nasty shocks later when you check your bank account.
London is home to a huge variety of shops. The best places are on and near Oxford St, and the range available is immense. Abercrombie is a classic for young people, and you can find it in that area.
You could also go to Carnaby St and New Bond St; both famous for their varieties of brands and stores. Also recommended is Selfridges, whose menswear floor has a great variety of options for men at good prices.
Without a doubt, London has become the capital of men’s fashion, you can be sure of this. The contrast between its classical buildings, old streets and landscape steeped in history alongside the most modern stores around will make this shopping trip a wonderful experience.